How To Draw In Wedding Clients for Your Hairdressers or Beauty Salon

When it comes to a bride’s wedding day, she’ll naturally want to look her best. From the top of her head to the shoes on her feet, everything has to be perfect for the big day. For that reason, you’ll find that most brides hire a professional to handle their hair and makeup, so that they have one less thing to worry about. Not only is it more convenient for them to get someone else to handle their look (after all, who wants the stress of having to do their makeup perfectly on their wedding day?), but it also ensures that they will look stunning when they walk down the aisle.

Laura and Ian’s CONFETTI walk
Laura and Ian’s CONFETTI walk

Every beautician and hairdresser knows that brides, as well as the rest of the bridal party, are great clients to attract. They’ll likely pay top dollar for your work, and if you do a good job, they’ll recommend you to all their friends- a great way of bringing in future clients. But just how do you get brides to book you in the first place? In this article, we’ll show you a few tips on how you can secure these valuable clients, and help turn your beauty salon or hairdressers into a real hit with the soon-to-be hitched.

First things first, if you haven’t already, it’s a good idea to dedicate a section of your salon’s website or social media to your bridal work. These kinds of hair and beauty treatments will usually be a little different to your standard work, and the results look especially stunning couple with a wedding dress. So, why not include some pictures of your wedding work on your site? Not only will it show off some of your best work, but it also lets people know that you’ll be happy to provide the same high-quality service to them, too.

Moment of Happiness
Moment of Happiness.

Secondly, you should think about getting out of the salon, and offering an outcall service to brides and bridesmaids on the big day. After all, it’s much more convenient for the bride to get ready in her own home, and makes transport to the wedding a lot easier. Of course, you’ll want to have some sort of process in place to make sure that you don’t end up double booked. But even if you can’t get someone to cover for you at your salon, bridal hair and beauty work can be especially lucrative if you’re working on the bridesmaids, too, so it’s usually worth shutting up shop to take these clients on.

As you can see, then, if you run a beauty salon or hairdressers, then it’s certainly worth your while to try and attract these valuable clients. Luckily for you, KBook gives you the perfect opportunity to do just that. By listing on our site, you’ll be able to reach a huge number of potential clients in your area, and show them just what you have to offer. As a fast-growing company, we’re already attracting a lot of interest- so make sure you sign up today!

Pretty Bride
Pretty Bride

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